El neuromarketing como una tendencia de mercado en Colombia

Neuromarketing as a market trend in Colombia, initially explains what neuromarketing, the necessary tools for its implementation, the questions to which answers and ethical debates it has generated. Subsequently gives us an example of how neuromarketing has come to other countries, both positive and negative reactions awakened the application of this tool. Neuromarketing lands in Colombia, here, the idea is shows how the arrival of this tool to our country was announced, and then bring it up in the subject experts who decided to create companies selling neuromarketing, they, in turn, contribute their vision of neuromarketing, the advantages and disadvantages in the tool and its forecast of things to come for this tool in our country.