A Study of the Decision-making Process of the Medical Consumer Based on Description Analysis of Personal Experiences of Illness

Medical professionals offer medical information to the medical consumer in various forms. However, the medical consumer is considered to be isolated from such medical information before and after medical treatment. This research aimed to examine medical consumer's decision about whether to seek a medical consultation by performing description analysis of the personal experiences of illness. It became clear that there were various thought patterns, which deny their certain symptom. It became clear that the viewpoint, which pushes out the medical consumer to medical consultation, is indispensable at offer of medical information to them.