| 标题 |
Construction and Validation of a Scale to Measure Celebrity Endorsers' Perceived Expertise, Trustworthiness, and Attractiveness |
| 网址 | |
| DOI | |
| 其它 |
期刊:Journal of Advertising 作者:Roobina Ohanian 出版日期:1990-10-01 |
| 求助人 | |
| 下载 | 求助已完成,仅限求助人下载。 |
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(2025-6-4)