Promoting sustainable human resource management by reducing recruitment discrimination: A cross‐cultural perspective

Abstract Equality is an indispensable component in achieving sustainable human resource management. This research addresses an important yet under‐researched global sustainable development issue—recruitment discrimination against immigrants (RDI). Using survey data on 2504 individual managers from 39 nations, we have found that voluntary association activity can reduce human resource managers' RDI by attenuating their out‐group distrust. Moreover, we offer evidence that this beneficial effect of voluntary association activity is more pronounced in individualist than in collectivist countries. Our research sheds theoretical light on how recruitment bias and discrimination can be reduced, and it also provides practical guidance for global employers to achieve sustainable human resource management.